How to Support the Post-Purchase Customer Journey Series

72% of consumers and B2B buyers expect brands to provide post-purchase product support. From tips and tricks to self-diagnostics, your customers are looking for support on digital channels. How do you ensure they look to you for that? 

Brand loyalty grows over the lifetime of a product, which means brands need to look at how to improve the post-purchase experience to foster that loyalty. Service assistants and bots are the most effective way to fill this gap in the customer journey. 

In this 4-part series, you'll learn: 

■ What are Service Bots & Service Assistants 

■ How to Use Service Bots & Assistants As Part of Your Digital Strategy 

■ What Steps to Take to Build a Business Use-Case

■ How to Get Started