Delivering Exceptional Social Commerce Experiences with Facebook Chat Assistants

With over 1.3 billion active monthly users, Facebook Messenger provides an immense opportunity to deliver personal buying assistance through chat. Consumers spend hours a day interacting on this crucial channel, it's time for brands and retailers to provide the support customers need where they are. 

If you're looking to drive traffic from social shoppers and support consumers with 24/7 online service and support, Facebook Chat Assistants should be a part of your strategy. 

In this two-part series, you'll learn: 

■ Why retailers should integrate Facebook Chat Assistants to deliver level engagement and superior customer experiences  

■ 5 steps to building and launching a Facebook Chat Assistant

■ How to incorporate Chat Assistants for a frictionless customer journey