Accelerate & Increase B2B Sales with Guided Selling
As B2B buyers increasingly prefer to use digital channels to research, qualify, and purchase, how can B2B brands provide a buying experience tailored to individual buyer needs no matter the application? The answer: Guided Selling.
Listen to Lucas Kronibus, General Manager of Zoovu and Jan Horlings, Business Consultant of Osudio, a leading digital experience agency, discuss how to provide digital buying assistance with a superior customer experience. Gain insight into how your sales team can use guided selling technology to exceed buyer expectations.
What you'll learn:
■ Why providing buying guidance is now the biggest differentiator for winning and retain customers
■ How the consumerization of B2B sales requires new technology and strategy to meet the needs of today's B2B buyers
■ How to increase sales revenue with streamlined paths to purchase
■ What types of guided selling experiences world-leading brands like 3M and Ingersoll Rand are leveraging today